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Pharrell Williams is making another major move in the fashion industry, and this time it’s with adidas.
Collaborating with the head honcho sneaker company’s adidas Originals, the veteran producer and entrepreneur are gearing up to drop their new Superstar Supercolor collection later this month.
The corporation has dropped a 30-second commercial video that introduces the line, showing the classic shell-toe silhouette in 50 different shades from the color spectrum.
In the video, Pharrell makes sure viewers understand the importance of individuality and being original, stating:
“What makes us all individuals is that we can all choose for ourselves.”
Watch the 30-second commercial in the video above, and check for the collection’s release on March 27th.
PHOTO CREDIT: Getty